On July 26, Jinli Mobile held a new product launch conference for its super endurance mobile phone M6/M6 Plus at the Beijing National Convention Center, and also screened the micro film Mobile Core Battle on the spot. In the afternoon of the same day, Feng Xiaogang and Yu Wenle, the spokesmen of Jinli's super endurance mobile phone M6/M6 Plus, also came to the scene. With the carnival of fans, the new product conference of Jinli's M6/M6 Plus also ended.
The overall shape of the Jinli M6 Plus is the same as that of the Jinli M6. The integrated metal body is still used, and the front panel is 2.5D curved glass. Since the screen of the M6 Plus is 6.0 inches, the overall circumference of the whole machine will be one circle larger than that of the M6.
At present, Jinli M6 Plus and Jinli M6 are only available in Champagne Gold. The screen adopts ID frameless design, but there will be obvious black edges when the screen is lit.
The fingerprint identification of Jinli M6 Plus/M6 is on the Home key on the front of the fuselage, while the Jinli logo on the back is just for decoration. In terms of configuration, M6 Plus is upgraded compared with M6: the screen is increased to 6.0 inches, the battery capacity is increased to 6020mAh, the rear camera is 16 million pixels, and it also supports 12V/2A fast charging.
From the perspective of product positioning, the two Jinli super endurance mobile phones M6/M6 Plus are smart phones focusing on safety and endurance. Just like OPPO's original "charging for 5 minutes, talking for 2 hours", OPPO has made the product image of OPPO R series mobile phones deeply popular through excellent advertising marketing. The Jinli super endurance mobile phone M6/M6 Plus focuses on security and endurance. More and more brands hope to conduct positioning publicity through a small number of exclusive product features. Jinli's positioning is endurance and safety, targeting politicians and businessmen.