Love to play computer games On November 13, it was reported by foreign media that, like last year's iPhone X, analysts seemed to overestimate the market demand for iPhone XR at the beginning, which may also be related to Apple's unrealistic expectations. It is reported that Apple has reduced the production of new machines twice in a row. Some analysts predict that in the first 12 months of the launch of the new model, the total global shipment of iPhone XR is 70 million units. Although it sounds like a lot, it is 30 million units less than previously predicted.
There are several reasons for analysts to lower their expectations. The main reason is the price. Many potential buyers think that the starting price of the iPhone XR is too high. Behind this price is an unsatisfactory design. The last reason comes from Huawei Mate 20 series, the strongest Android competitor, which puts a lot of pressure on the iPhone XR.
According to foreign media, if the analyst's forecast is correct, the shipment of iPhone XR in the fourth quarter of this year will be 30 million to 35 million units, and in the first quarter of next year it will be 20 million to 25 million units, and in the second quarter of next year it will be 10 million to 15 million units.
In addition, consumer demand for the iPhone XS series and iPhone 8 series exceeded expectations, so Apple can still sell 75 million to 80 million phones in the fourth quarter of this year, and will shrink to 47 million to 52 million by January March 2019. However, Apple has confirmed that it will not release the specific sales volume of iPhone, so we are not sure.
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