On April 24, ASUS held a full platform new product launch conference in Beijing, bringing the annual new products of ASUS and ROG players. The theme of this press conference is "Zhiyou Boundless", which includes three new business product segments, namely "Zhizai, the game world", "Zhiran, home life" and "Zhide, the working environment", as well as the latest products launched by corresponding segments for different user groups, including motherboards, video cards, displays, routers, intelligent robots, and e-sports products.
Zhizai, the game world
Shenguang Synchronization
With the booming development of the domestic e-sports market in recent years, the number of domestic PC game players has reached 274 million, and nearly half of them plan to update their equipment within half a year. ASUS also targeted the domestic e-sports market this time, and launched a large wave of new e-sports products at this press conference
At this press conference, ASUS's "Wisdom in the Game World" highlighted the classic solutions in the field of e-sports, with the first two major e-sports game equipment solutions, namely, "Shenguang Sync" supporting equipment and "Eating Chicken PC".
Among them, the "chicken eating PC" solution gathers the ROG STRIX B360-F GAMING motherboard ROG STRIX GeForce ® GTX 1070 Ti graphics card, ROG PG27VQ monitor, ROG STRIX Flare keyboard, ROG Gladius II Origin competitive mouse, ROG STRIX Fusion 500 headset and ROG Strix Edge mouse pad.
Among them, the ROG STRIX B360-F GAMING E-sports motherboard in "Eating Chicken PC", based on the new B360 chipset design, can give full play to the potential efficiency of the eighth generation intelligent Intel Core platform and add the mysterious strong player E-sports totem and integrated I/O backplane from ROG.
The ROG GT-AC5300 E-sports router also made its debut in this press conference. It has a cool design that belongs to the ROG player country alone, and it also has a powerful performance of 5300 Mbps of tri band, which is superior to other players. Its unique game acceleration function GameBoost makes the game even more powerful. It has been selected by the top game team SKT-T1 in South Korea as the royal game equipment. At the same time, RGB lighting has become one of the most popular development trends of PC game hardware. In this regard, the AURA SYNC Shenguang synchronization technology specially launched by ASUS has formed a complete set of light effect ecosystem. Just like the "Shenguang Synchronization" supporting equipment displayed on the scene, the flagship ROG RAMPAGE VI EXTREME motherboard can be integrated into the AURA SYNC software, ROG STRIX GeForce ® One button synchronization of light effects of devices such as GTX 1070 Ti graphics card, ROG PG27VQ display, ROG STRIX Flare keyboard, ROG Pugio mouse and ROG STRIX Fsion 500 headset.
In addition, the ROG PG27VQ monitor is highly praised among many products. This monitor uses a 27 inch IPS panel with a resolution of 2560 × 1440. It has a fast response time of 1ms and a high refresh rate of 165Hz. 1800 curvature and 178 degree wide viewing angle technology also support Nvidia's G-Sync technology, which perfectly solves the problems of tearing, stumbling, delay and other problems affecting the screen experience caused by the refresh rate limit for players. It also supports ASUS AURA SYNC divine light synchronization technology, NVIDIA 3D function and dynamic clarity technology (ULMB), exclusive 5-way navigation remote sensing technology, GamePlus game assistant, and GameVisual game scene to let players take advantage of the game.
At the same time, Asustek's new flagship e-sports display, PG27UQ, was also unveiled. By default, this model uses 3840 × 2160 resolution, the highest brightness of 1000nits, and the highest refresh rate of 144Hz. ASUS PG27UQ also supports NVIDIA's latest G-SYNC HDR visual technology. Through HDR's high dynamic range color display, it can bring a display effect of wider color gamut, richer colors and higher contrast.
TUF GAMING E-sports Agent
Of course, at the same time, the new TUF GAMING espionage series motherboard launched by ASUS is also particularly eye-catching. In particular, the TUF B360M-PLUS GAMING motherboard, which adopts the M-ATX version design, is the best choice for players to build small E-sports hosts. With the new ASUS E-sports agent series motherboard TUF B360-PRO GAMING (WI-FI) as the core, coupled with ROG STRIX GeForce ® The GTX 1070Ti graphics card, together with the cool fan, chassis, power supply, etc., forms the cool TUF GAMING agent alliance host solution. Benefiting from the stability and speed of the main board of ASUS's espionage agent series, and the advantages of selected materials for TUF military regulations certification, ASUS has adhered to the spirit of durability and stability, and integrated ASUS's increasingly sophisticated espionage black technology into it, especially in the sound part, which is more suitable for the needs of game players. It can be said that the TUF GAMING Agent Alliance host solution perfectly demonstrates the positioning and mission of ASUS E-sports agent "National E-sports Mainboard", aiming to provide better game hardware equipment for the majority of game players.
Zhiran, home life
With the rapid development of science and technology, smart home life is no longer a concept. With the full investment of major manufacturers, robots are expected to enter thousands of households. At this press conference, ASUS also took the "Zhiran, Home Life" business segment as the core to show its new products for smart home life.
Among them, in order to meet the entertainment needs of family users who use laptops to "eat chicken" at any time and anywhere smoothly, ASUS has combined the Lingyao 3-DELUX laptop with the XG STATION PRO external graphics card box to form an ultra-thin laptop "eat chicken" solution, so that many "eat chicken" players can "plug and play", Enjoy the pleasure of "eating chicken at any time" with ultra-thin laptop at any time.
At the same time, the "study computer" solution with wireless charging and eye protection features, including ASUS MX38VQ display, UN65Umini computer, allows you to accompany your children to enjoy the Internet world at home.
Of course, how can the era of smart home be without the "router", the de facto home network center? The BlueCave IKEA route launched by Asustek, with white appearance design and light blue breathing light, is harmonious with various family scenes. 2600M high-speed transmission can better meet the needs of modern family entertainment and storage. JD promotion includes a 1-year Tencent VIP card, making BlueCave an online hit! This time ASUS launched the intelligent distributed routing LyraTrio, which has a pyramid shaped appearance, novel shape, simple and fashionable; The network can be set up by simply clicking on the mobile terminal. Three nodes are connected intelligently, and the distribution coverage of high gain antennas is up to 502 square meters; Built in customized AiProtection triple security technology and practical parental control to protect data files and information privacy. With LyraTrio, you can roam freely and enjoy a comfortable quality life!
With the improvement of living standards, large apartments and even villas have been incorporated into the lives of ordinary people. In terms of large area and multi floor wireless coverage, ASUS not only brought Lyra Trio based on wireless mesh, but also demonstrated the blockbuster "black technology", AiMesh intelligent distributed WiFi system. With this system, ordinary users can build low-cost high-performance home wireless mesh network with zero dead space and seamless roaming! Easily handle heavy load tasks such as 4K UHD high-definition video and 3D games. Users can update the AiMesh firmware for free and use 3 mobile phones to easily complete networking! More importantly, as the initiator and advocate of the global green health network, ASUS network products have passed the national SRRC low radiation safety certification.
In addition, as the highlight of smart home life, the Asus intelligent robot Zenbo Qrobot small cloth launched in November 2017 can be regarded as the most eye-catching product of Asus in the industry in recent years. As an important part of ASUS smart home strategy, it is based on ASUS AI architecture and equipped with a powerful Tencent cloud microenterprise intelligent voice interaction system. The ASUS team gives the product a round, lovely and cute design, and has a natural affinity with family. Integrated with "Smart LOVE+", "Happy LOVE+" and "Growth LOVE+", it can complete multiple family accompanying tasks such as family service, children accompanying, learning assistance, etc., and its selling points such as active following, simple programming, remote control, etc. are deeply rooted in the hearts of people. As the pioneer of high-end family companion robots within ten thousand yuan, ASUS Xiaobu presented a talent show for guests on the scene, presenting the product application scene incisively and vividly. When the cute voice of children sounds and the vivid expression changes with the environment, it amuses every audience present. As Mr. Shi Chongtang's vision, ASUS will be a company that allows robots to enter thousands of households. The appearance of Xiao Bu aims to make the family more loving, join hands with the family to make LOVE+, upgrade the family, and upgrade the love.
Zhide, working environment
With the rapid development of economy, the business environment is also changing. Therefore, timely replacement of office equipment can make business people more productive and competitive. At this press conference, ASUS adapted to the development of the times and the change of the business environment, with the theme of "Zhide, the working environment", demonstrated solutions for the professional needs of "photography, video recording", "video production, editing" and "design".
Specific to the professional solutions that serve the needs of video production, the representative works include ASUS PA32UC monitor and PQ22 monitor, allowing photographers to produce various professional video works more conveniently and comfortably. As the latest flagship professional display of ASUS, ASUS PA32UC has a screen size of 32 inches and a viewing angle of 178 °. At the same time, it uses an ultra-high definition 4K resolution, and the maximum brightness can reach 1000 cd/m2. At the same time, ASUS PA32UC's panel color gamut has reached 100% sRGB, 99.5% Adobe RGB, 85% Rec.2020 and 95% DCI-P3. The color accuracy △ E ＜ 2, and the gamma value is close to the standard 2.2. ASUS PQ22 has become a mobile 4K with 99% DCI-P3 color gamut coverage, 0.1ms response time, and 1000000:1 high contrast. In addition, it can fold and flatten the support, and with a weight of only 1kg, it seems that it is not a big problem to take it with you. Asustek also focuses on it as a good partner of mobile 4K video or media workers.
In addition, in order to meet the designers' high demand for color, ASUS also launched a more professional PA27AC, which is favored by computer enthusiasts and photography professionals by virtue of its unparalleled color expression and rigorous and resolute industrial shape design. In addition, professional solutions for photographers to "choose films" include PB27UQ professional display and designer host, and professional ASUS display of "blue light filtering"+"non flashing screen", so that "choosing films" is no longer a "hard work".
ASUS will be newly launched soon this time. The industry specific CSM (Corporate Stable Model) motherboard, which is famous for its flexible supply, easy management and other characteristics and can meet the diversified application scenarios of enterprise level users, has also made two corresponding solutions. These two solutions are characterized by efficient management, safety and reliability, stable protection, and high customization. ASUS also demonstrated on the spot that with the help of the ASUS remote management center software (ACC-ASUS Control Center) built in the ASUS CSM motherboard, it can easily achieve efficient and unified management of multiple computer systems and greatly improve the efficiency of IT management. The system BIOS, system update, computer power on/off, software installation or uninstallation, and USB interface management can also be centralized without network management. This also fully reflects that ASUS has the ability and strength to customize special products for the needs of the industry and build reliable, stable and easy to manage information solutions for industry users based on technology and quality.
Mr. Yu Yuanlin, general manager of ASUS Computer Open Platform in China, said: In the future, ASUS will continue to launch excellent products and more detailed and comprehensive solutions with unparalleled enthusiasm and new "smart travel without boundaries" strategy, so as to continuously improve product value and meet the consumer needs of users. Let users enjoy victory more freely in the game world, more intelligently and easily in family life, and more easily in the work environment.
