The BlackBerry Classic and BlackBerry Passport in the last two years made many fans seem to see the hope of BlackBerry's recovery. In 15 years, BlackBerry Priv, the first Android mobile phone of BlackBerry, was released, and they saw that BlackBerry was seeking a breakthrough and developing towards a diversified path, but the final market performance was not very reasonable. For a long time after that, I didn't see BlackBerry launch a blockbuster new product in the BlackBerry and Android camps. Just yesterday, Blackberry officially announced that it would outsource its mobile phone business. Blackberry recently released its second fiscal quarter of 2017 financial report, which showed that the company had a net loss of 372 million dollars, compared with the same quarterly financial report a year ago, it was still able to make a profit of 51 million dollars at that time. This is also the real reason for the rumor that BlackBerry fell this time. The performance of the mobile phone business department has been depressed. It is better to focus on software development and outsource hardware research and development to partners, as CEO Cheng Shouzong said. Blackberry shares rose 5% after the news of mobile phone outsourcing was released.

Cheng Shouzong hopes to cut off the entire product chain and collect brand licensing fees from it instead (Moto and Nokia are laughing), which is still a way of making profits in mobile phone business, so as to avoid inventory and supply chain costs. Cheng Shouzong said the move was also expected to lead to fewer than 100 layoffs in BlackBerry.

In order to ensure the continued existence of BlackBerry brand phones in the market, in Indonesia, the largest market of BlackBerry phones, BlackBerry has signed a cooperation agreement with Indonesian BB Merah Putih to manufacture, distribute and promote new devices in Indonesia. In addition, Blackberry said that similar negotiations in China are nearing completion, and it is also exploring cooperation projects in the Indian market.