On May 21, jointly organized by Tencent QQ Internet of Things and China Unicom“ The "Innovation Cooperation Conference" was held in Shenzhen, and the conference officially launched the "Wo · QQ IOT Card" jointly created by Tencent QQ IOT and Unicom.

According to the official publicity, this is a set of mobile device integrated R&D plan of "communication module+USIM card+traffic+Tencent QQ IoT hardware open platform", which can provide The device provides a solution for convenient network access, improves the research and development efficiency of various types of enterprise Internet of Things mobile devices, and creates a good and healthy ecological environment.

The cause of joint construction of IoT ecology

Many traditional hardware enterprises are very keen to launch intelligent hardware, but there are some bottlenecks in device networking, network services, and user access, which are the advantages of Tencent. Therefore, Tencent hopes to provide these capabilities to partners, reduce their development costs, and enable enterprises to focus on doing what they are best at, The rest can be delivered to its QQ IOT.

As early as 2013, Tencent and Unicom signed a strategic cooperation agreement, and carried out in-depth cooperation in cooperative development, joint marketing, payment channels, communication information services and other fields. Unicom can provide QQ IoT with a network access mode that is far more universal than wifi and simpler to deploy.

To sum up this cooperation in a less rigorous way, China Unicom has provided a hardware module scheme for 2/3/4G network access of devices and related preferential packages, while Tencent has provided software debugging and QQ entrance of the QQ IoT platform, ultimately providing relevant convenience for intelligent hardware developers.

Investment of Tencent Unicom

Qiu Yuepeng, vice president of Tencent, said, As an ecosystem and a connector, QQ Internet of Things hopes to realize the interconnection and interaction between people and devices, devices and devices, and the borderless intelligence of people, devices and the cloud through QQ's social relations, so as to realize the mission that the Internet will connect all together and form a "hardware social" model. Currently, QQ IOT has received cooperation applications from more than 1000 partners.

Qiu Yuepeng said that QQ IOT will work together with excellent partners in various links, such as fund crowdfunding, chip module, prototype design, product research and development, hardware production, sales channels, word of mouth communication, to create a fast, efficient and high-quality health industry chain and help the smart innovation team develop healthily.

Qiu Yuepeng said that China's Internet of Things will usher in new development opportunities. He hoped that through the release of the "Wo · QQ Internet of Things Card", enterprises and users can reduce the cost of production and use of intelligent hardware in terms of fees, help intelligent hardware to achieve more convenient connectivity in technology, and further stimulate the growth potential of Internet of Things enterprises.

In the mobile device R&D phase, five support resources will be invested, including free traffic, free cloud services, free scheme design, free publicity and promotion, and free entrepreneurship sites, to help developers reduce overall R&D costs and significantly shorten the time from product R&D to listing.

After Tencent launched the QQ Internet of Things open platform in October last year, Tencent opened seven basic capabilities, including rapid networking, message access, big data computing, security capabilities, one point access, service expansion, and massive coverage, in response to the difficulties encountered by intelligent hardware enterprises. Then it provided social relations, audio and video capabilities, face recognition, voice recognition Six communication skills, including gesture recognition and LBS. QQ IOT relies on QQ account system, relationship chain, QQ message channel capability and other core capabilities to enable hardware to have more diversified communication capabilities.

"Vo · QQ IOT Card" provides intelligent hardware enterprises with two options, "voice+traffic" and "pure traffic", according to the different intelligent products, so that they can make great discounts on traffic and call usage fees. For example, the "voice+traffic" 15 yuan package includes 150 minutes of directional calls and 150 MB of directional traffic, which is much cheaper than many current communication packages.

At the same time, the products of the partners of "Wo · QQ IOT Card" will also be sold in the offline business hall of Unicom and the special area of QQ IOT. this The two major supports of technology and traffic will significantly reduce the access cost of intelligent hardware products.

While reducing the use cost of smart hardware, the "Worth QQ IoT Card" combines the Tencent QQ IoT SDK, and hardware manufacturers can directly access the QQ IoT to quickly complete the docking of devices to the cloud; Through various types of operation interfaces built in QQ, the time for joint debugging of partner devices to the cloud and APP is greatly reduced.

At the same time, QQ IoT also launched integrated chip solutions with Intel, Broadcom, NXP, Freescale, Qualcomm, MTK, TI and other industry-leading semiconductor manufacturers to facilitate manufacturers' access and reduce the threshold for hardware enterprises to enter the IoT industry.

Solution combining hardware and software

China Unicom has provided 2/3/4G hardware solutions for different needs to facilitate hard start-ups to choose; In terms of communication packages, two types of multi gradient packages are provided: "small traffic+voice" and "pure traffic".

After enterprises choose appropriate communication modules and communication packages, and integrate modules with devices, Tencent is good at software. QQ IOT provides a cloud app configuration portal, which is bound through devices, and provides real-time online HTML5 page change control functions, as well as QQ message channel and device authorization functions for smart devices.

In addition, Tencent and Unicom also jointly provided free traffic testing, free transport resources, free communication program support, online and offline promotion and entrepreneurial environment support for both sides.

Industry significance

First of all, for developers, the launch of the "WoQQ IOT Card" has created a new mode of platform and operator dual support for the development of IOT in the IOT industry. Combining the advantageous resources of both sides, the industry chain resources of the Internet of Things have been integrated, and the cooperation between upstream and downstream has been promoted. Both sides complement each other through demand docking. It not only completes technical support and user support for manufacturers and products, but also proposes a standardized solution for mobile device research and development.

For users, the emergence of "VoQQ IOT Card" has cleared many obstacles in the development of a large number of intelligent products with independent communication capabilities. And products with independent networking capability and excellent software experience can also significantly improve the use experience and popularization speed of intelligent products, and promote The industry accelerates the pace of construction and maturity.