Wood, Good morning. At 1:00 a.m. on September 13, the one-year and half iPhone 15 launch came to an end, iPhone 15/15 Plus、iPhone 15 Pro/Pro Max， Officially launched with Apple Watch Series 9 and Apple Watch Ultra 2. The revelations of this session were not good, and many missed. The good news is that the price has not risen much, and the bad news is squeezing toothpaste.
Upgrade simple summary
IPhone 15/15 Plus replaced with Smart Island, A16, 48 megapixel 1 μ m main camera
The iPhone 15 Pro/Pro Max is replaced by a titanium alloy middle frame, a narrower black edge of the screen, A17, and a mute paddle to become a customizable physical operation button
IPhone 15 Pro Max exclusive 12 million pixels, 1.12 μ m, 5 times F2.8 periscopic telephoto
USB-C interface finally comes, supporting reverse charging and DP video output. The standard version is USB 2.0, and the Pro version is USB 3 (the same as USB 3.1/3.2 Gen 2) 10Gbps
The factory is equipped with 1m long double C-port braided wire. Of course, like other mobile phones, the USB 3.0 data cable should be purchased separately
AirPods Pro 2 and EarPods are also replaced with USB-C (the new version is 1899 yuan and 149 yuan respectively)
Apple said that it will no longer use leather materials, and the watch strap (even Hermes watch strap has no leather) and mobile phone case will use environment-friendly materials, claiming that all product lines will be carbon neutral by 2030
All series endurance and fast charging marks remain unchanged, and the second generation ultra wideband chip (U2) is upgraded
Disclose information to refute rumors
No 35W fast charging, no faster wireless charging
No USB 4/Lightning 4 interface
No 2TB version
128GB version of iPhone 15 Pro is not cancelled
No iPad mini 7
Apple Watch Series 9 and Ultra 2 watches
After Apple's environmental protection scenario The upgrade points of stream saving are: unchanged appearance, stronger performance, brighter screen, and two finger gesture.
Apple Watch Series 9 It became Apple's first carbon neutral product. The appearance has not changed. The S9 SiP chip is much stronger. It has 5.6 billion more transistors than the previous generation by 60%, and has a 4-core neural network engine (NPU). The GPU is increased by 30%.
The peak brightness of the screen has doubled to 2000 nits. The second-generation ultra wideband chip has a nominal endurance of 18 hours.
The double finger touch operation gesture with "pinching fingers" (updated in October) can be used to answer/hang up the phone, pause the alarm clock, and play/pause music.
Apple Watch Ultra 2 The appearance has not changed, 95% renewable titanium shell, upgraded S9 SiP chip.
The peak brightness of the screen is even raised to an exaggerated 3000 nits (flare warning!), and the light sensor can automatically switch to the night mode. The nominal endurance is 36 hours, and the low power consumption mode is 72 hours.
Apple Watch Series 9 is still priced at 2999 yuan
The price of Apple Watch Ultra 2 has increased by 200 yuan, 6499 yuan
IPhone 15/15 Plus: Island landing+Port C
iPhone 15/15 Plus：
Change the screen to Lingdong Island (The middle exclamation mark is perforated), the screen resolution increases slightly, the brightness is the same as that of the Pro version, the peak value reaches 2000 nits, but the refresh rate is still 60Hz.
The rear cover is changed from smooth to frosted glass
Chip changed from A15 to A16， Or 6GB of memory
The main camera is upgraded to 48 megapixel 1 μ m, 4 in 1 into 2 μ m, has a double mode, F1.6 aperture, 26mm equivalent focal length, supports "twice" cutting output, and obtains twice the long focal length in disguised form (the specification is 1 μ m in the same level as the IMX766/IMX800/IMX890 of Android camp. The IMX803 of iPhone 14 Pro series is 1.22 μ m. The equivalent focal length of the standard version is longer than that of the Pro version, the perspective will be smaller, and the discrimination will be better)
Fast charging is still standard for 20W, 15W Magsafe wireless charging, 7.5W Qi2 wireless charging, and the label of the duration has not changed.
The key upgrade is USB-C port In addition, it supports DP video output (USB 2.0 DP, which is really a long time to see) and wired reverse charging, which can charge earphones and other products (this is really environmentally friendly).
It has the satellite distress function and satellite based Find My service for free for 2 years. The service has been launched in 14 countries and regions, and will expand to 2 countries/regions in the near future.
U2 UWB ultra wideband chip that few people care about
IPhone 15 Pro/Pro Max: A17 Pro+titanium alloy+5 times periscope telephoto
IPhone 15 Pro Series , from the sharp smooth stainless steel middle frame of "scalpel" level to the titanium alloy wire drawing middle frame with a little edge radian, the black edge of the screen is narrowed.
The fuselage narrows and shortens, but thickens. It is greatly reduced, and the weight of both the large and small machines is 19g, 187g and 221g respectively. It is 5g lighter than the iPhone 11 Pro Max in 2019! (The weight of 11 Pro Max to 14 Pro Max is 226g/226g/238g/240g respectively). Do you know how many families have been hurt by the weight of nearly half a kilogram of apples?
Port C was replaced, USB 3 (same as USB 3.1/3.2 Gen 2) 10Gbps , 20 times faster than the original USB 2.0, and the fastest gear in the mobile phone, supporting reverse charging and DP video output.
The time-honored mute paddles become "operation buttons" pressed by entities.
(Note: USB 5Gbps is the flagship of Android, and the same speed as iPhone 15 Pro only has a few models, such as Savior e-sports phone Pro/2 Pro, Savior Y90, ROG Phone 2/3, Sony Xperia PRO/PRO-I, Google Pixel 7/7 Pro)
(Note: Apple has used titanium alloy in the ancient PowerBook G4 notebook in 2001, the 5th generation Apple watch in 2019, and Apple Watch Ultra)
The iPhone 15 Pro series is equipped with the strongest mobile phone SoC chip A17 Pro chip in the world today and has 8GB of memory.
A17 Pro launched TSMC's 3nm process, with 19 billion transistors.
It is also a 6-core CPU architecture with two large and four small cores, and the single core performance is improved by 10%. 6-core GPU, with 20% performance improvement, ray tracing support, and AV1 decoder. The neural network engine (NPU) is still 16 cores, but it has been upgraded to 35TOPS.
The main camera and ultra wide angle of the iPhone 15 Pro series have not been actually improved, but the 15 Pro Max has been replaced with a new 5 times periscope telephoto, 12 million pixels, 1.12 μ m, F2.8, equivalent 120mm, 3D displacement OIS, and quad reflector prism.
The periscope telephoto sensor has a general specification, which is the same size as the ultra wide angle and front end of some Android models, and has a huge gap with the explosive.
The iPhone 15 Pro series supports ProRes video recording of 4K 60FPS, supports Log and ACES, and can shoot spatial video (used on the Vision Pro head display, which will be updated later), and even can be connected to the hard disk for external recording (really used as a camera).
Price
In the environment of flash memory price reduction, Apple's flash memory, which is as expensive as gold, has risen against the trend (Stop scolding. I think you should ask yourself. Have you worked hard in recent years?) The price of 128GB version remains unchanged, 256GB version increases by 100 yuan, 512GB version increases by 300 yuan, 1TB version increases by 500 yuan:
iPhone 15 RMB 5999 for 128G version, RMB 6999 for 256G version, and RMB 8999 for 512G version
iPhone 15 Plus RMB 6999 for 128G version, RMB 7999 for 256G version, and RMB 9999 for 512G version
iPhone 15 Pro RMB 7999 for 128G version, RMB 8999 for 256G version, RMB 10999 for 512G version, and RMB 12999 for 1TB version
iPhone 15 Pro Max 9999 yuan for 256G version, 11999 yuan for 512G version, 13999 yuan for 1TB version (128GB version cancelled)
Although we will still buy non 24 interest free installments, scalper price increase, additional purchase of Apple Care+for one year (the original price was revised when it was repaired), a full price, with three special tickets, and early activation of the special edition of BOC top configuration with a fine of 200000 yuan.
However, this year, there are still 24 interest free installments on the official website and Apple Store retail stores, which are still three old friends including China Merchants Bank (China Merchants Bank has cooperated with Apple since 2013, and in the twinkling of an eye, this year is the 10th anniversary).
The poster ↑ of the CMB credit card has come out. This year's event is a "free lottery": from September 13 to December 31, Apple's official website and other designated channels, use the CMB credit card to purchase Apple products in installments. If the amount of money is more than 1000 yuan, you can participate in the lottery (the prizes include free installment purchase, 488 yuan repayment, etc., limited to the first 200000 users).
After using the CMB credit card for installment, remember to go to the lottery (the activity page can be found by searching "Apple" on the handheld life app).
ending
Unfortunately, Apple's press conference is really the Spring Festival Gala in the scientific and technological circles. Like the real Spring Festival Gala, fewer people watch it every year. It seems that a new machine has been released, but it is not completely new. This feeling is just like last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the year before last year, the. Now there are SE and standard versions of iPhone 13/14/15 on the official website, and the poor iPhone 13 mini has finally stopped selling on the official website.
He thought that Cook would pull out the nail households with "13 fragrance" this year, but he just squeezed a little toothpaste. The cook has a good reflection. The capacity has not increased for so many years. Is it not hard enough?
Every year, the release of iPhone is full of curses. The comments have not won, and the sales have not lost. Let's see if this year will change. For everyone, the most practical is the weight reduction and USB-C port brought by the titanium alloy middle frame.
Harmful, thousands of words, it is better to look at the watch (2K screen or computer is recommended) ↓
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