Thirteen days after the launch of the iPhone 14 Plus, the mobile phone dropped 1000 yuan in JD, setting three records for Apple's mobile phone line products, namely, "the fastest break", "the fastest cut" and "the least value maintenance".

Since the release of the iPhone 14 series, the Pro series has received many positive reports. However, the news that the iPhone 14 Plus has been cut off before it was officially launched can not help but remind people of the mini series that has been cut off for two years.

The iPhone 14 Plus was launched on September 9 and launched on October 7, nearly three weeks later than other products of the iPhone 14 series. However, for nearly a month, compared with the Pro series whose delivery date has been continuously delayed due to the shortage of supply, the iPhone 14 Plus has always been able to make an appointment to pick up the phone on the same day. Then there was the news that Foxconn closed its production line and changed its production line to produce the 14 Pro series. On the day of sale, stores bought phones and gave free accessories, and scalpers lost money to buy phones.

Since then, there have been media reports. According to a person in Apple's supply chain, Apple's procurement team has reassessed the demand for the Plus model and has asked at least one manufacturer to immediately stop producing parts for the iPhone 14 Plus. The insider also said that the two downstream suppliers responsible for assembling parts for Apple also reduced production by 70% and 90% respectively.

Industry insiders said that they did receive the news that the iPhone 14 Plus would significantly reduce production, with the order cut reaching about 40%, and other models would make up for the gap in the total shipment.

The poor market performance made the price of the iPhone 14 Plus drop again and again. At present, on the e-commerce platform, JD has launched the 1000 direct drop activity, starting from 5999 yuan for the 128G version; In Pinduoduo's 10 billion yuan subsidy, the price of the 128G version is lower, only 5759 yuan.

The low capacity version has only dropped 1000 yuan, and the 512G version Pinduoduo and channel goods prices have directly dropped to the lowest 7759 yuan. As a comparison, the official price of the iPhone 14 Plus is 6999 yuan for the 128GB version, 7899 yuan for the 256GB version, and 9699 yuan for the 512GB version. So to this extent, the highest price of the iPhone 14 Plus has been reduced by nearly 2000 yuan, which is directly cheaper than the Xianyuer mobile phone.

However, from the perspective of device configuration, the 6.7-inch screen of the iPhone 14 Plus from the 12 Pro Max, with the A15 and the appropriate price, is quite suitable for "fever reduction and pension". The iPhone XR users of that year, looking at the price trend of 14 Plus, showed a happy smile.

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