On November 16, Bamuda, a high-end Japanese household appliance brand, announced the launch of its first smartphone, the Balmuda Phone.

The design of this Balmuda Phone is different from that of most mainstream models on the market today (similar to the design of mobile phones before 2013). The size of 123mm × 69mm is relatively small, and the overall contour is relatively smooth. The curved plastic body design with large radians is adopted, making the thickest part of the whole phone 13.7mm (weight 138g), and of course, the grip is also more suitable for the palm; Available in black and white.

The screen of Balmuda Phone is a 1080P 4.9 inch screen. Although the screen proportion of the phone is not high, and the forehead width is fully enough to accommodate the front camera, the screen still adopts the design of single hole digging in the upper right corner, and the front 8 megapixel camera; Fingerprint sensors and 48 million pixel single shot are placed side by side on the back.

In terms of configuration, Balmuda Phone is equipped with Qualcomm Snapdragon 765 SoC, 6GB of memory and 128GB of flash memory, built-in 2500mAh battery, supports PD 3.0 fast charging (nominal 90 minute charging) and wireless charging, supports NFC, and has IP44 dustproof and waterproof performance; The system is Android 11, and some built-in applications have been customized.

Although the overall configuration is not high, the price of Balmuda Phone is still quite high-end. Its price in Japan is 104800 yen (about 5851 yuan), and the reservation will be opened on November 17.

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