Before the release of Apple's M1 chip version of Mac, we never felt that the PC market was so highly concerned. Many users who don't pay attention to the PC market at ordinary times are attracted by Apple. The M1 Mac is based on the wild hope of the desktop on the ARM processor and the future of the PC on the mobile app.

How popular is Apple's M1 Mac? On December 1, it was reported that Blum of Japan released statistics on the market share change of Japanese PC desktops, which intuitively displayed the voting results of users' wallets.

BCN of Japan counted the top four PC desktops in Japan from the first week of August to the third week of November. Before the M1 Mac mini, the top four in the Japanese PC market were Fujitsu and NEC, which were home grown in Japan, and ranked first and second with a proportion of 25% and 20% respectively. Apple ranked third with a share of about 15%; Lenovo ranked fourth with a proportion of more than 10%.

After the launch of Apple's M1 version of Mac mini, the situation reversed rapidly. Apple's share rose to 27.1% from 12.7% the previous week, surpassing Fujitsu and NEC at one fell swoop. Fujitsu, once a Japanese tycoon, fell directly to the third place (it seems that a large part of the proportion of Apple's consumption comes from Fujitsu). But except for Apple, the original top four were all significantly impacted and fell in response.

As a reference, the national bank version of the Mac mini starts at 5299 yuan, with 8GB of memory+256GB of SSD. The 8+512 version costs 1500 yuan and Shenghui 6799 yuan. In terms of pricing, of course, it is still very "Cook", but Apple has really differentiated, and the target users have no choice at all. Grandpa Deng Xiaoping did not cheat us. Science and technology are the first productive force.

The final example is attached with the parameter comparison table:

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