On November 18, it was reported that Taobao recently released a notice on the change of Taobao Mobile Phone Industry Management Standards.

The notice mentioned that the new regulations after the change stipulate that mobile phone products shall not be described in non Chinese versions such as "Hong Kong version, American version, Asia Pacific version, European version, Japanese version, Korean version and locked version".

It is understood that this new regulation of Taobao will take effect on December 15. Previously, Taobao also stipulated that businesses should not release mobile phones of discontinued models, and restricted the release and sales of discontinued models.

For a long time, in order to pursue a lower price than BOC (with the rise of Pinduoduo in recent years, the demand has declined to a certain extent), or to purchase some models that are not sold in China, users will choose to buy non licensed products. Non licensed mobile phones sold on Taobao and other platforms have a wide market. Of course, these models cannot enjoy the same rights and interests as BOC in terms of warranty, There is also considerable uncertainty in quality.

Obviously, the following new regulations will have a significant negative impact on a large number of sellers who sell non commercial models (especially Apple models) on Taobao platform, which may force some of them to transfer to second-hand platforms such as Xianyu or other third-party e-commerce platforms for sales, Of course, it is not ruled out that merchants use some more concealed product descriptions to avoid the restrictions of the new regulations.

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