Liu Zuohu, CEO of OnePlus, announced last week that OnePlus will expand its product line and price segment in the future. Obviously, OnePlus TV, which was released in India last year, should also be part of OnePlus's future expansion of product categories in China. Perhaps it is ready to develop its TV business in China. Today, Liu Zuohu also sent a TV survey questionnaire on his microblog.

This questionnaire mainly involves the survey on the size, brand, function, price range preference of TV products, TV viewing habits, content form preference, etc., which helps to anchor the needs of potential users and product positioning.

In September last year, OnePlus TV Q1 and Q1 Pro were released in India. Both products are equipped with 55 inch 4K OLED panels, built-in MediaTek MT5670 chips, support MEMC, Dolby Vision and HDR10+, and preload Android TV systems. The difference between the two products is that Q1 Pro is equipped with a retractable Soundbar integrated with 50W eight unit speakers.

With the entry of two major mobile phone manufacturers, Xiaomi and Huawei, the competition in the domestic smart TV field has become fiercer than in the past. If the future plus TV returns to China, it is also worth observing how the product is positioned and what price segment it focuses on.

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