From April 19 to 21, 2019, the three-day Sony Expo 2019 Sony Charm Awards was held in Shenzhen. Mr. Gao Qiaoyang, chairman and president of Sony (China) Co., Ltd., attended the conference and gave a keynote speech, reviewing the positive results of Sony's "post recovery strategy" in the past year, And make a prospect for the strategic layout that Sony will continue to lead the industry development through black technology in the future. Among them, Sony International Education used KOOV to interpret the development concept of "creativity and technology power move the world", opening a new era for Sony to move towards the field of intelligent education.

KOOV's new business is booming, and the teaching system is increasingly full

At the press conference, Mr. Gao Qiaoyang introduced the vigorous development of Sony KOOV's new business of youth programming education. Driven by the industry environment, the children's programming market ushered in the east wind. Driven by policies, technology and capital, the children's programming education market is in a comprehensive incremental stage, with great room for development. From the first launch of the KOOV programmable robot kit by Sony in 2017 to cooperation with Peking University and other universities to promote the research and development of professional children's programming courses, to cooperation with provincial and municipal education authorities and international large-scale events to hold KOOV youth programming challenge activities, Sony has only spent a short period of two years.

In order to better popularize the programming enlightenment education throughout the country, KOOV has developed a tutorial system covering kindergarten to senior grade of primary school. Through KOOV teaching materials and teacher training, teachers can quickly introduce the world leading programming classroom into schools.

Through black technology, Sony cultivates young talents who "have an international perspective, drive self growth, and stimulate future creativity" for the society. Sony KOOV makes a variety of "robots" through the three-dimensional assembly, combination and programming of modules and electronic components, so as to realize the creative design of young people's intelligent life in the future, guide and cultivate children's innovative spirit and awareness, and enhance their self-learning ability and practical ability. Sony KOOV adheres to the educational vision of "playing without boundaries, learning well, and creating the future", and uses black technology to create dreams for every child. In the future, KOOV education business will also expand more partners, establish a complete system, and complete the whole process growth model of self discovery, self exploration, self drive, and self practice for young people.

KOOV Booth Attracts Many Technological Teenagers

In the 1F experience area of Shenye Shangcheng Shopping Center, KOOV prepared a fun technology feast for teenagers, among which the "KOOV adventure" experience game attracted the attention of many children. The two challengers crossed the "deep sea area" and came to the "jungle grassland" by manipulating the car made up of KOOV modules to avoid obstacles and collect as many lucky fruits as possible. The children gave full play to their hands-on ability, controlled the remote control handle to move back and forth, left and right, accelerated and decelerated according to the actual situation, and had fun. Hippos who can circle, bunnies who ride bicycles, and dolphins who can swing left and right with the rhythm are also on the stage. The beautiful appearance and playful movements make children love it. At the same time, the parents who came to the scene also expressed a strong interest in KOOV and asked the staff about the situation from time to time.

Today, the technology explosion is endless, and the intelligent era has come. Programming is the foundation and core of various new technologies such as the Internet and artificial intelligence, and programming education is standing above the next hundred billion market. Sony said that in the future, it will launch more KOOV artificial intelligence enlightenment education products with Sony Black Technology to inject more energy into the development of China's education.

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