On April 25, it was reported by foreign media that the recent sales of iPhone did not meet Apple's expectations, while a CIRP report showed that iPhone was still the most popular mobile phone in the United States in the first quarter of 2019. Now a new report shows which model is the most popular.
The iPhone XR is the best-selling iPhone model in the United States for two consecutive quarters. In the most recent quarter, it accounted for 38% of all iPhone sales in the United States, nearly double the sum of iPhone XS and iPhone XS Max, because the iPhone XS series only accounted for 21% of Apple's phone sales.
The remaining 41% of sales were divided between iPhone 8 and iPhone 7 series, of which iPhone 8 Plus and iPhone 7 were the most popular with American consumers, followed by iPhone 8. The iPhone 7 Plus has the worst sales, but it is similar to the iPhone XS. You may ask, "Why is there no iPhone X?" Because iPhone X has long been taken off the shelves by Apple.
In the fourth quarter of 2018, the popularity of the larger storage version of the iPhone was believed to have pushed up Apple's average selling price (ASP). However, as people's interest in these devices declined, the iPhone XR became a mainstream device. CIRP believes that the average price of the iPhone fell to about $800 (about 5385 yuan) last quarter.
CIRP said that the iPhone XR is expected to continue to dominate the U.S. market in the second quarter, but the overall sales of the iPhone may be surpassed by Samsung, because Samsung recently launched the Galaxy S10, Galaxy S10+and Galaxy S10e.
In the first quarter, the two brands kept abreast. Apple accounted for 36% of the U.S. market share, while Samsung accounted for 34%. However, iPhone sales will continue to decline in the current quarter, and the popular Samsung Galaxy S10 series should affect Samsung's overall sales. Although Samsung has not released official sales data, it is reported that the sales of the Galaxy S10 series are slightly higher than last year's Galaxy S9 series, and the smaller Galaxy S10e has boosted Samsung's overall sales.
Previous revelations showed that Apple's iPhone XS and iPhone XS Max alternatives would use three rear cameras, smaller bangs, reverse wireless charging and other functions. Subsequent iPhone XR models will be equipped with rear dual cameras, Apple's new SoC, and the screen may also be upgraded. 2019 iPhone is expected to win back the sales champion in the US market from Samsung in the fourth quarter of this year, while Samsung should still be the leader in the third quarter.
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