Love to play computer games On January 29, it was reported by foreign media that Huawei's market share in China's smartphone market has reached a record level. Data from Canalys, a market research company, shows that China's smartphone shipments in 2018 were 396 million units, down 14% from 2017, the lowest level since 2013. The shipments in the fourth quarter of 2018 fell 15% year-on-year, which is the seventh consecutive quarterly decline in shipments.

Although the size of China's smart phone market has shrunk, the market share of the top four mobile phone manufacturers in China has increased. Huawei and Vivo have bucked the trend in terms of shipments. The top five manufacturers accounted for 88% of China's smartphone shipments in 2018, higher than 73% in 2017, and the Matthew effect is increasingly obvious.

The foreign media said that if you want to know how bad the situation of China's smartphone market was last year, you can refer to Apple, which ranked fifth. Its market share did not change significantly last year, but its shipments decreased by 13% compared with 2017, making it the largest drop in shipments among the top five manufacturers. The author believes that although the market environment is one of the reasons, the more important factor leading to the decline of iPhone market share is the overpricing. The iPhone XS Max is the most expensive iPhone, and the "cheap" iPhone XR design is not attractive enough.

It is no surprise that Huawei, the largest smartphone manufacturer in China in 2018, increased its shipments in China by 16% over 2017 to 105 million units, so its market share rose from 20% to 27%, a record high.

Despite a 2% drop in shipments, OPPO still ranked second with a 20% market share in 2018, which was higher than 18% in 2017. Vivo ranked third, with shipments growing 9% in a weak market. The company currently has a market share of 20% in China. Next is Xiaomi, with a market share of 12%. Shipments fell by 6% in 2018.

For other mobile phone manufacturers, 2018 was a disastrous year. Their market share dropped from 27% in 2017 to 12%, and their shipments plummeted by 60%. Canalys predicts that the situation may be worse this year, with the total shipments of smartphones in China's market falling by 3% to 385 million units.

Although Huawei has not established cooperative relations with American telecom operators, it can be said that Huawei's mobile phones have not entered the American market, but Huawei has planned to become the world's largest smartphone manufacturer as early as 2019. At present, the company lags behind Samsung. If Huawei continues to grow, it may become the world's largest smartphone manufacturer.

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