Love to play computer games On August 9, it was reported that Meizu 16 was officially launched in Beijing recently, and this flagship product has become the cheapest Snapdragon 845 mobile phone at a price of 2698 yuan. Before the launch of the new phone, Huang Zhang said that in order to improve the cost performance of this phone, he had kept the gross profit of the channel to the minimum. It would be great if offline retail stores could not increase the price.
Now some netizens have exposed the Meizu 16 series price letter sent by Meizu to agents. This document is to regulate the prices of Meizu 16 series offline stores and explain the preferential policies for new machines. Among them, the cheapest Meizu 16 6GB+64GB has the lowest profit, only about 162 yuan, while Meizu 16 Plus 8GB+256GB is the most expensive, which is also the most profitable for agents, earning 400 yuan per set.
For offline channels, it is unimaginable that a flagship mobile phone only earns 162 yuan. Unless the sales volume is very high or the high configuration version is mainly sold, it is difficult to realize the profit of retail stores by selling the low configuration version of Meizu 16 at the original price.
Li Nan said at the recent media communication meeting that the price of the new machine is set by Huang Zhang, who believes that an impact product is needed now to give users and the market a firm confidence. In addition, Huang Zhang also predicted that Meizu would not be able to run on the track he wanted until 2019.
Follow our Weibo @ Love Computer
Follow our WeChat official account: playphone
Of course, we also pay attention to our Bilibili account: love computer