Positioning fashion jewelry, Mijia quartz watch experience
Positioning fashion jewelry, Mijia quartz watch experience

As a member of intelligent wearable products, Xiaomi bracelet has a good reputation in the market and is also very functional. Just when we were wondering whether Xiaomi would launch a smart watch, Mijia quartz watch came to us. Mijia quartz watch is not so close to a smart watch as it is closer to a traditional watch. So what is its characteristics?


Nice appearance

The outer package of Mijia quartz watch adopts the common white main color of Mijia. The front is the product rendering, and the back is the product description. The overall style is still a simple and lively feature of Mijia.


Because Mijia quartz watch is more similar to traditional watch, there is no charger or data cable. The only accessory is the user manual with warranty card.


Mijia quartz watch dial adopts a round design. The dial size is 40mm, which is smaller than most smart watches. It provides gray, white and black colors. What we get is the most integrated black model.


Mijia quartz watch adopts the design of double dials. The outer dial displays the time, and the inner dial displays the step data, with a maximum of 20000 steps. Mijia's logo is also printed in it. The tempered glass covered on the surface is designed as a water drop arc surface, with good permeability. The small disadvantage is that there is a slight reflection problem.


In terms of watchband, according to the official instructions, the material is Italian cowhide, which has a good texture and good skin affinity. It tastes slightly when opened for the first time. The strap is a 10 hole design, which can meet the different wrist sizes of most users.


The case is made of stainless steel, and the surface is frosted, so it will not cause too much discomfort. The button battery is used for power supply. According to official data, a CR2430 can be used for about half a year.


The strap is specially equipped with quick release ears to facilitate users to quickly replace the strap. At the same time, in addition to the watchband officially provided by Michaelis, any watchband with inner ear width of 20mm, including third-party watchbands, can also be used, and the compatibility is very good.


Mijia quartz watch has only one key, and unlike ordinary watches, this key cannot be pulled out and rotated to set relevant options, but is only used for starting up, which is the biggest difference between Mijia quartz watch and ordinary watches.


Not many functions

In addition to the most fundamental need for watches, Mijia quartz watches only add motion sensors and Bluetooth modules for "intelligence", which can be said to be quite different among many intelligent wearable devices. Of course, as a product of Mijia, it can be directly connected with Mijia app, which is consistent with other products of Mijia.


In Mijia app, you can see the time of the current time zone and the specific steps after connecting. Several basic functions are world time setting, interval reminder, alarm clock and call reminder. What needs to be reminded is that call reminder supports up to 10 contacts, and only supports MIUI 9 and iOS 9+devices, Therefore, the Android models not owned by Xiaomi cannot be enjoyed.

It is easy to use the world time setting, and can switch the local time with one key after connecting the watch. It is very convenient to do time synchronization manually when traveling outside; The interval reminder and alarm clock vibration are relatively obvious, which can serve as a reminder and not easily disturb others. It is suitable for use in the office.


The other setting options are basically to enter the relevant information of the body and equipment, calibrate the pointer, set the vibration start, and update the firmware, without many special functions. Nowadays, every watch is equipped with Wear OS, and as many sensors as possible are inserted into the watch to provide more functions. Mijia quartz watch can be said to be one of them, and it is also a product launched by Xiaomi.


tail

Judging from the pricing and actual performance of Mijia quartz watch, its positioning is different from that of smart watch, which is more inclined to fashion accessories. Mijia quartz watch has good appearance, easy replacement strap design and low price, making it a good partner for matching fashion or mood of the day. The step counting function can even be said to be included with the watch. If the positioning is similar, the target group targeted by Mijia quartz watch can be said to coincide with the popular similar DW watch in recent years, and the price of 349 yuan may be the biggest killer of Mijia quartz watch.

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