Europe's share soared to 5.3%! Xiaomi officially marches into France
Europe's share soared to 5.3%! Xiaomi officially marches into France

On May 22, it was reported that Xiaomi officially announced its entry into the French market, which is also another important milestone of Xiaomi on the road of internationalization after landing in the Spanish market half a year ago. In addition to bringing the entire business model to the Western European market, Xiaomi will also cooperate with local offline retailers in France, including FNAC DARTY and Carrefour have reached cooperation, while operators have established cooperation with Orange, SFR, Bouygues and Free, the four major French telecom operators.


At this press conference, Xiaomi brought many products to French consumers, such as Xiaomi MIX 2S, Hongmi Note 5, Xiaomi electric scooter, etc. In addition, Xiaomi also announced the official opening of the first Xiaomi authorized store in France, which is located on S é bastopol Avenue in the first district of Paris.


According to the report of Canalys, a statistics agency, in the first quarter of 2018, the shipment volume of Xiaomi's mobile phone business alone in Europe reached 2.4 million units, and its market share soared to 5.3%. At present, it has become the fourth largest mobile phone manufacturer in Europe, and this does not include new markets just opened up in France.


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