At present, Xiaomi has become the highest selling smartphone brand in India. In order to compete with Xiaomi in the Indian market, OPPO and Amazon announced a new sub brand Realme in India at the end of April. The new model was named Realme 1. Recently, the real machine photos of Realme 1 were exposed online.

The Realme 1 in the photo only shows the back of the phone. This phone uses a rear single camera, and the back cover is glassy, which indicates that the new phone may adopt a double-sided glass design, which is of course smooth Plastic Polymer materials can also achieve the same effect, with various polygonal patterns on the back. In addition, the new machine also uses a metal middle frame, with the volume key on the left and the power key on the right. Realme 1 supports a 3.5mm headphone interface. According to convention, Micro USB interface should still be used.

OPPO has previously said that the price of Realme 1 will be between 10000 and 15000 rupees (about 950 to 1400 yuan). Most Indian consumers prefer to buy mobile phones in this price range, while the best-selling model of Xiaomi is the Hongmi 5A.

In addition to launching new brands and models, OPPO also made efforts in brand promotion. The company recently invested in POPxo.com, an Indian electronic We Media publication platform targeting young women.

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