91% of the screens accounted for the first show, the vivo APEX full screen concept machine debuted in China
91% of the screens accounted for the first show, the vivo APEX full screen concept machine debuted in China

On March 5, vivo Hangzhou New Technology Research Institute ushered in the first "Media Open Day" activity. Vivo took this opportunity to show the media the Vivo APEX full screen concept mobile phone, which had just been unveiled at home and abroad, and the latest image research and development achievements - super HDR technology.


Hu Baishan, executive vice president of vivo, shared with the media the strength and determination of vivo in the pre research of new technologies: one is the vivo APEX full screen concept mobile phone, which represents the imagination of mobile phone form in the "full screen era". Vivo spent nearly two years and a lot of investment to turn this imagination into reality; The other is a new breakthrough in the field of mobile phone photography technology - super HDR technology. Vivo hopes to use this technology to push the mobile phone photography effect to a new height.


Vivo APEX made its debut in China

Since the full screen concept mobile phone of vivo APEX was released to the public in 2018, MWC has received extensive attention in the industry, and overseas media who experienced the real machine in advance have given high praise. This media opening day is also the first show of vivo APEX in China.


Vivo product manager Li Xiang mentioned that there is only a very pure display screen on the front of APEX, without any holes. Under the status of resting screen, the temperament is low-key and restrained. At the moment when the screen lights up, the visual impact brought by the ultra-high screen proportion is really amazing.


In the process of polishing APEX, in order to maximize the proportion of screens, vivo creatively proposed a number of industry-leading technical solutions, such as elevating front camera, half screen fingerprint unlocking technology, full screen voice, etc, In addition, vivo also uses ultrasonic distance measurement technology and hidden sensors to solve the problem that distance sensors and light sensors occupy screen space.

 

Super HDR Appears

The backlight portrait featured by vivo X20 is highly praised in the industry. This time, vivo continues to work hard on the basis of the previous generation of HDR research and development, and introduces the super HDR technology, taking the backlight shooting of mobile phones to a new height.


Compared with HDR, Super HDR achieves the following three advantages:

1. Restore details more completely. Super HDR can completely restore more local details of highlights and shadows, which can show more realistic and rich photo details.

2. It is more natural to have excessive tone. In the process of synthesizing HDR photos, simply lowering highlights and brightening shadows often makes the final photos unnatural and has a strong sense of post-processing. Super HDR aims to restore the most authentic tone of the real shooting scene, and reasonably adjusts the hierarchical relationship between light and dark, so that the picture performance is more consistent with what the human eye sees.

3. Backlight shooting is more powerful. The general HDR shooting idea often sacrifices the brightness of the characters for more bright information, while the super HDR will not compromise on the portraits. Its algorithm can ensure that the task is bright and clear while fully restoring the highlight details of the screen, completely getting rid of the "big black face".


The following are the live photos of vivo Super HDR:


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