With the rapid development of e-sports, Logitech has made frequent efforts in the field of game peripherals. In addition to the frequent new products in the field of traditional keyboard and mouse, it has also launched a number of game earphones. However, in today's fierce market competition, Logitech is obviously dissatisfied with its current market share. Recently, Logitech announced that it will purchase the high-end game earphone brand Astro Gaming for 85 million dollars in cash, The transaction is expected to be completed in early August.
Unlike Logitech G series products, which mainly serve PCs, AstroGaming focuses more on the host platform and is committed to providing the most professional audio products for high-end players on Xbox and PS platforms. At present, AstroGaming's high-end earphone models on sale include Astro A40 and A50, which sell for more than 250 dollars, equivalent to about 1700 yuan. Logitech's game department now says that AstroGaming will remain independent, Logitech G peripheral products will still be oriented to PCs, and Astro brand will mainly focus on the host market.
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