On July 19, Oclean held a "Happy Teeth" new product experience meeting in Guangzhou Ronghui, and dozens of media and we media friends were invited to attend. At the experience meeting, Oclean announced that the first smart acoustic electric toothbrush, Oclean One, will be launched at 10 a.m. on July 21 (Friday) on Tmall, Mijiayoupin, Suning E-shop, Dapu, Wuxiaobo Channel and other platforms.
As a new topic product in the field of personal health care in the near future, Oclean One integrates dozens of intelligent tooth protection technologies, such as magnetic suspension brushless motor, DuPont/Pedex double diamond bristles, intelligent frequency conversion and splash prevention, and 60 day super long endurance, with the initial price of only 399 yuan.
Oclean， Technology improves oral health
At the communication meeting, Professor Jin Hua, Vice President of Guangdong Private Dental Association, shared new knowledge about oral health care with media friends present. When it comes to oral health, the current situation of Chinese dental health is very worrying. According to the results of the third national oral health epidemiological survey, as many as 97% of adults are suffering from oral problems, of which 97% are suffering from dental calculus, 88% are suffering from dental caries, 85% are suffering from gingival problems, and in addition, tooth sensitivity, breath, tooth stains, and dental plaque constitute the seven most common oral problems in China. In fact, more than half of the oral problems are caused by incorrect brushing methods and poor quality toothbrushes. The oral health event of more than one billion people has strengthened Oclean's brand belief of "science and technology improve oral health".
The domestic electric toothbrush market has just started. Compared with the market penetration rate of 40-60% in Europe and the United States, the current domestic market penetration rate is only 3-5%, while the annual compound growth rate is 40-50%. However, the existing electric toothbrush brands in the market have not fully responded to the in-depth needs of users, and many pain points such as short endurance, easy access to water, loud noise, large gaps Long charging time, base metal ring rust, brush hair bifurcation, insufficient power, brush head odor, low vibration, brush head easy to drop, no power display, paint drop, rubber ring easy to mold, etc. still exist.
Oclean， Intelligent tooth protection black technology
Oclean focuses on bringing more intelligent and high-quality products to meet the oral care needs of various consumers. The key to determine the cleaning ability lies in the motor and brush head, while the key to change the experience lies in intelligent tooth protection.
In terms of motors, Oclean proposed the golden triangle cleaning theory of frequency, torque and swing after discussing with oral health institutions and industry institutions to achieve better cleaning power, Oclean, together with Apple's top supplier Jinlong Electromechanical, has developed a new generation of magnetic brushless acoustic motor for Oclean One, with a vibration frequency of 42000 times/minute, a torque of 280gf.cm, a swing of 5.5mm, and a life span of 5000 hours. According to the test, even under the pressure of 600g brush head, the cleaning force of the Clean One remains constant.
In terms of brush head, Oclean quantifies the brush head standard through three aspects: material, hair type design and hair planting technology. The latest DuPont diamond bristles certified by the US FDA (the US Food and Drug Administration) and the latest triangle section bristles of Pedex were selected, and the innovative diamond shaped pore design+ultra-high density wool planting process was adopted, The brush head of Oclean One forms double eddy current closed circuit rotation to guide the water flow power. Combined with the brush wire roundness rate 1.4 times higher than the national standard, it comprehensively improves the cleaning effect and protects the teeth.
In terms of intelligence, Oclean has subverted the status quo of traditional products with "many modes, high price; few modes, low price", and will benefit the public with the innovation of intelligent experience. First, Oclean One combines 72 basic combinations through three modes and four strengths, and provides many private customized care programs for different groups and scenes, such as pregnant women, hoops, post tooth washing, dessert eaters, etc.
Second, the product is built with Dialog's third-generation smart chip. The product supports online upgrading and is equipped with a variety of sensors, which can sense the length and angle of users' teeth brushing, analyze data through APP, form feedback reports, and have voice functions, which can help users gradually develop correct teeth brushing habits.
Third, for the problem of toothbrush foam splash, Oclean One creatively realizes intelligent frequency conversion and splash prevention through the organic combination of smart chips and sensors, and can continuously improve the experience through neural algorithm.
Oclean initiates impact at the top level of motor and brush head. In terms of experience, Oclean strives to achieve the ultimate in intelligent experience.
Oclean one will be launched on July 21 on the platforms of Mijia Youpin, Tmall, Suning Yigou, Dapu, and Wuxiaobo Channel, with an initial price of 399 yuan and an additional brush head as a gift.
