The performance of Xiaomi/Huawei/Meizu on Double 11 was announced
The performance of Xiaomi/Huawei/Meizu on Double 11 was announced

On November 12, Xiaomi, Meizu, and Huawei Glory, the major mobile phone manufacturers, successively issued their own report cards for the Double 11 Festival:

  1. Xiaomi only announced the sales volume of Tmall, claiming that Tmall's "stores, Android phones, smart devices, and sales volume" are the first for four consecutive years, with a total sales volume of 1.295 billion. Red rice 4A has broken 1 million units, and the sales volume of 12 single products of mobile phones/laptops/tablets/smart stores is the first;

  2. Meizu's total sales in Meizu Mall, Meizu stores, Tmall, JD, Suning and other platforms exceeded 1.1 million, with a total sales of 1.25 billion. Among them, the sales volume of Tmall's mobile phone category is Top3, the sales volume of domestic mobile phone category is Top3, and the cumulative sales volume of JD's domestic mobile phone brands is Top3. Meizu PRO 6s won the top 3 single product sales at the price of 2000-2999 yuan on the day of its first launch, and Meizu 5's first sales exceeded 400000 units when the antenna was launched online and offline;

  3. Glory claimed that the total sales of Tmall+JD exceeded 2.2 billion, ranking first among Android phones and more than 100 million. At 4:55 p.m., the sales volume exceeded that of 2015, exceeding 1.6 billion yuan, while Xiaomi announced that it exceeded that of last year at 23.20 p.m. Of course, it is estimated that Huawei's models are also included.


Finally, before the deadline, JD also issued its own mobile phone sales ranking for the Double 11. From November 1 to 11, JD sold 4.34 million mobile phones, while Huawei and Glory sold 118000 mobile phones. On the day of Double 11, Huawei and Glory also ranked first in terms of sales, reaching 654759 units, followed by Xiaomi and Apple. However, because the unit price of Apple is much higher, the highest sales are Apple, Huawei and Glory, and Xiaomi.

The following is the sales ranking of each price segment of JD, to see where your beloved machine is:

In addition to Meizu's sales volume is significantly smaller, the data of Glory and Xiaomi both claim that they are the first, and there is no direct comparison. However, it can be roughly estimated that Xiaomi's sales volume should slightly exceed that of last year, except that Huawei and Glory are growing faster this year and have been mixed.


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