Review of Meizu's new product launch: love and kill with Xiaomi
Review of Meizu's new product launch: love and kill with Xiaomi

As one of the manufacturers of domestic mobile phones, Meizu MX4 was finally released this afternoon. However, this product, which Meizu believes can surpass MX3 in an all-round way and is more amazing, is not the only leading role in the press conference. Now let's make an inventory for this press conference:

network

MX4 supports dual 4G of China Mobile and China Unicom. Through optimization, the network speed of the MX4 can reach seven times that of the MX3, and the download speed and signal strength under WiFi are three times that of the MX3; It also supports a variety of global satellite positioning.

texture of material

The MX4 uses the middle frame made of aviation grade aluminum magnesium alloy, and the press conference claims that it is full CNC cutting. We also chose the 16 gun sandblasting machine specially customized by Meizu for 360 degree sandblasting, just like Apple; Diamond trimming is used.

color

MX4 is available in three colors: white, dark gray and gold. The front panel of the gold model is white.

hardware configuration

MX4 is equipped with MT6595 eight core chip of MediaTek; 2GB memory; 3100mah battery, battery cells provided by Sony and Samsung; Sony 20.7 million pixel camera, with a single pixel size of 1.2 μ m; It is equipped with 1/2.3 CMOS micro single-stage photosensitive chip, dual color temperature flash, and dual core ISP, which can increase the shooting speed by 200%, and the continuous shooting speed can reach 25 pieces/second. It supports shooting 4K video at 30 frames per second, and adopts new encoding technology, which can compress the volume of 4K video by half.

The MX4 screen is a 5.36 inch 1920 * 1120 resolution screen provided by Sharp. The frame is 2.6mm (calculated by width and thickness), and the screen proportion reaches 80%. In addition to Corning Gorilla Glass, it adopts the exclusive screen dispensing suspension technology, so that the screen can be hung on the body by glue instead of connecting with the metal frame, which can effectively reduce the screen fragmentation rate.

In addition, Meizu also provides 89 yuan/year broken screen+water ingress insurance.

system

The updates of Flyme4.0 mainly include:

1. Color and font redesigned

2. System level area dynamic blur: every image to be blurred is calculated by algorithm, and the blur effect can be specified to appear in a certain area;

3. Icons: The built-in icons basically follow the previous generation design, but have been optimized, and more than 1000 third-party icons, more than 100 notification icons, more than 500 commonly used website icons, and more than 700 new application icons have been redrawn, making the overall appearance more harmonious and unified;

4. Animation: the transition animations such as email and information become more concise, while the effect animations such as weather become more vivid;

5. Navigation: the bottom bar is used for primary navigation, and the top bar and tab page are used for secondary navigation. The classification principle of navigation should be as unified as possible;

6. Self reading: the system has a news application, which is bound to the system account, and selects high-quality content to push;

7. With its own security center: this has already appeared on other ROMs, Meizu has now, and the service provided is more in-depth, so it is necessary to omit Root;

8: Voice assistant: deeply cooperate with iFLYTEK, and provide services jointly with many mainstream platforms, including catering and navigation; In addition, 15000 questions about Flyme OS and Meizu mobile phones have been added to the database for users to consult;

9: New camera: various parameters can be set freely in manual mode, and the beauty algorithm has been upgraded, and the code scanning function has also been added.

10: Cloud storage: Meizu and 360 cooperate to provide users with up to 40T of storage space and seamlessly integrate image library and document applications;

11: Input method: The built-in Sogou input method has replaced the kernel and been comprehensively upgraded. The input method has higher precision and a more complete thesaurus. At the same time, the user's accumulated thesaurus in Flyme 3.0 of the original kernel will not be lost;

12: App store: independent game center and personalization center, and connected Flyme account with payment and competitive ranking. Meizu also cooperates with manufacturers to bring game privileges to users;

13: Music: 6 million authentic content, 600000 lossless music resources;

14: Video: The partner has joined Sohu and iQiyi on the basis of LeEco; 720p HD resources account for more than 70%; Flyme 4.0 supports a video hover window, allowing users to chat while watching videos;

15: VoIP: supports VoIP, which is built between Flyme account systems and seamlessly integrated with the original phone module;

16: SMS: SMS service number is supported;

17: Browser: built-in reading mode;

18: Calculator: supports real-time conversion between UoM and exchange rate;

19: Quick wake-up: in the black screen state, double-click and slide to wake the screen;

20: Synchronized update of Flyme website;

21: Integration of network services: access to up to 169 Internet service providers;

The MX3 was adapted at the beginning of November, and the MX2 was also adapted in November;

Intelligent hardware

In addition to MX4 and Flyme 4.0, Meizu's intelligent hardware plan was also announced at this press conference. Meizu announced that it will open up online and offline sales channels for outstanding intelligent hardware entrepreneurs, conduct joint marketing with them, and provide system level support for hardware access. In short, this is a model similar to Apple Store. Before that, Meizu has opened its online store to cooperate with Sennheiser.

The first batch of products connected to Meizu intelligent hardware platform are

Intelligent Watch: inWatch, The market price is 399 yuan, and the purchase price together with MX4 is 199 yuan;

Smart home: WiFi socket developed by BroadLink, with a market price of 79 yuan, and 49 yuan for bundled purchase with MX4;

Four axle aircraft: provided by GHOST, the market price is 3999 yuan, and it only costs 2199 yuan to purchase with MX4;

In addition, Betvine and Bong bracelets will also be added to Meizu intelligent hardware platform.

price

The selling price of the MX4 is 16GB/1799 yuan, 32GB 1999 yuan, 64GB 2399 yuan; The selling price of MX3 is reduced to 1499 yuan.

Time to market

The official website accepts the reservation at 17:00 today, and the major channels will be officially listed on September 20.

Dispute, is it worth buying?

Back to the MX4 itself, in fact, the overall parameters have been roughly disclosed long before the press conference, and the most controversial one is probably the processor. The MX4 is equipped with eight core LTE chip MT6595 released by MediaTek in mid July,

Although this processor has excellent performance, it also has many shortcomings, such as only supporting CAT-4 in communication, lacking Sensor Hub, and still being a 32-bit processor.

According to insiders, this year's MT6595 processor shipment may be only 3 million, mainly because MediaTek focuses on the 64 bit processor MT6795. In addition to Meizu, MT6595 chip users include TCL and Lenovo, which may affect Meizu's supply.

In addition, TCL has confirmed that it will equip MT6595 chip in the upgraded version of its thousand yuan machine series "Momeda". It can be expected that other brands will also follow up in the thousand yuan machine strategy, which may not be a good thing for Meizu.

However, in general, the MX4 has a very high process cost, and its configuration is in the mainstream or even part of the leading position in the big environment. In addition, the Flyme system itself has relatively outstanding experience in domestic ROMs, so the final price of 1799 yuan is still worth more.

summary

It should be noted that there is always a gap between the manufacturer's press conference and the actual product, which is the same for Apple and Meizu before. It remains to be seen whether the common problems of MX2 and MX3 series in terms of signal and endurance will be solved on the MX4.

Prior to this, due to marketing errors, the warm-up before the release date of the press conference on August 18, and the determination that only one device will be released on September 2, were subjected to a lot of criticism and abuse. But now it seems that Meizu's sincerity (evil) will be felt by users and competitors. In addition, if Meizu is still a small manufacturer in the MX3 era who only cares about how many phones this phone has sold and how many phones can sell in the lower part, the MX4 means Meizu has reached a new height. But whether this is Meizu's flash in the pan or just the beginning of the outbreak, I believe the market will give us the correct answer.

The MX4 released by Meizu in this press conference is considered to be the strong opponent of Xiaomi 4. The author even saw a friend in the circle of friends saying that Meizu is using Xiaomi to snipe Xiaomi. In addition, Meizu has repeatedly complained about various designs or marketing slogans of Xiaomi during the press conference, which is really a dog blood story of two domestic mobile phone manufacturers.

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