It is reported that an internal letter from Zhang Guangqiang, Vice President of Coolpad, has been exposed recently. In the letter, Zhang Guangqiang revealed that Coolpad has reorganized its team.

As for the reorganization, Zhang Guangqiang said in the letter that, "Coolpad has reshaped the cultural program and reorganized the team. It has set up a unified trading team from the product market. It operates in accordance with the six unifications. The middle and high-end sales and R&D teams are all independent, and the quality system is all independent. For the VSK team, it conducts operation management in accordance with the laws of the middle and high-end market, and implements completely different assessment mechanisms."

Zhang Guangqiang believes that this is another transformation for Coolpad, from the B2B2C mode under the operator mode to the B2C mode under the Internet mode.