Viewing NVIDIA's ambition from Project SHIELD
Viewing NVIDIA's ambition from Project SHIELD

At CES, NVIDIA released Tegra 4 processor The performance indicators have improved a lot compared with the previous generation, but the focus of this conference is not on the processor, but more about a mysterious Android based handheld "Project SHIELD" (Divine Shield Project).

The appearance of this handheld computer is a bit like the "Microsoft handheld computer" circulated on the Internet before. The flip design, combined with the XBOX360 style handle, has a strong "copycat flavor" of Huaqiangbei. Project SHIELD is equipped with a 5-inch screen, so the entire handheld computer is still relatively large, which is not convenient to carry in your pocket. The screen resolution is 1280x720294 PPI, which is more delicate than the Sony PSV screen, and the screen also supports multi touch. Because the system is native Android, there is no compatibility problem when running Android games. This handheld also has very rich data interface support, HDMI, Micro usb, 3.5MM headphone jack are available, and micro sd card expansion is also supported. The battery capacity is also very powerful. 38Wh is almost comparable to the iPad. It supports 5-10 hours of games and 24 hours of high-definition video playback.

Because it is a handheld, Project SHIELD also has physical keys and physical rocker, which is the killer of this handheld. We all know that both Android and iOS have very rich game resources, but many games need to be played with virtual keys and virtual rocker. Since the game meets the touch screen, our feel of playing games has disappeared, The return of Project SHIELD physical keys and physical rocker is a fatal temptation for traditional players. Does Project SHIELD have a future? Will it be in stillbirth like EZ mini in the mobile world? The author would like to share his views here.

In fact, Sony Ericsson has tried this kind of products for a long time, such as the Sony Ericsson Z1i with physical keys. There are also manufacturers in China who have tried similar products. I believe you have seen many of them, but unfortunately, these products are short-lived and have not been recognized by consumers. Maybe some people have questions, Why does Boss Huang think he can accomplish this? To say that the appeal of attracting game developer SONY is not inferior to Nvidia, but I personally think Project SHIELD is still a very potential idea.

First of all, Sony Ericsson Z1i is the product before the separation of Sony and Ericsson. Sony is unlikely to be willing to put its own game strength on Z1i. Although it seems to take care of it, everyone can see that Sony has too much room. The first game is only "Backstab". After the separation of the two giants, they simply ignored Z1i, Such a "feel" of the best game mobile phone has become an orphan who no one takes care of.

Secondly, Android games are very abundant, but there are still quite a few game masterpieces that need to use virtual joystick or gravity sensing. The game experience is far inferior to physical keys and physical joystick, so the emergence of Project SHIELD largely solves this embarrassing situation.

Third, the hardware configuration of Project SHIELD is strong enough. The 720P screen and quad core processor can make Project SHIELD control Android games without pressure for a long time. Nvidia's years of experience in video card manufacturing will also help Project SHIELD. As for the reputation of N-card games, I don't think I need to say more.

So whether from the number of games or Project SHIELD In terms of hardware configuration, the market prospect of this handheld is still promising. The market share of Nintendo and Sony handheld has been swallowed up by mobile phones. The market needs a handheld like Project SHIELD Such products.

Related reading:

Nvidia Releases Handheld Tegra 4 Game System with 5-inch Display

Nvidia's new generation processor Tegra 4 debuts at CES

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