HTC plans to shift its focus to emerging markets and launch low-end mobile phones in China. HTC's revenue target for the first quarter of 2013 is lower than analysts' expectations. Zhang Jialin, CFO of HTC, mentioned at the meeting that HTC will provide low-end smart phones for the Chinese market at a price between 1000 and 2000 yuan. In addition, HTC will continue to explore emerging markets.

Recently, HTC launched mobile phones in Myanmar that use Myanmar language characters. A month ago. Zhou Yongming, CEO of HTC, said that 2013 will be a year of HTC's reversal, and "the most difficult period of HTC is probably over".

However, according to the disappointing revenue forecast of HTC in the first quarter, HTC still did not come out of the continuous downturn. HTC expects its revenue in the first quarter to decline to 1.69 billion US dollars to 2.03 billion US dollars (about NT $50 billion to 60 billion). The company's revenue in the last quarter was $2.03 billion, compared with $2.22 billion in the first quarter of 2012.

Can the M7 and possibly the M4 and other models released save HTC?

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