See the next generation early this morning iPhone Or colorful and multi size news: Brian White, an analyst at Topeka Capital, an American investment company, released a report saying that the next generation iPhone "5S" will have a variety of colors and sizes, and is likely to release a small iPhone mini with low price. This reminds me of a news I saw some time ago. After giving full play to my imagination, I came to the conclusion that the colorful iPhone is for post-90s users?

The news I saw a while ago is that CMI Campus Marketing Research Institute and Fresh Media have made two research reports in 2011 and 2012. The data in the report shows that the mobile phone brands used by the post-90s group are: Nokia accounts for 30.2%, Samsung accounts for 16.7%, iPhone accounts for 12.9%, Coolpad accounts for 2.2%, Dopod accounts for 0.5%, Lenovo accounts for 4.1%, Huawei accounts for 3.6%, LG accounts for 2.4%, HTC accounts for 10.6%, Blackberry 0.4%, Sony Ericsson 2.9%, Bubugao 2.2%, Meizu 1.5%, and other students 9.5%. Nokia has the highest share of mobile phones, followed by Samsung mobile phones and iPhone mobile phones.

At the same time, the data shows that the brand choices for mobile phone replacement in the future 90s are: Nokia 16.6%, Samsung 12.5%, iPhone 14.0%, Coolpad 4.9%, Dopod 1.1%, Lenovo 2.6%, Huawei 4.5%, LG 0.8%, HTC 15.5%, Blackberry 1.1%, Sony Ericsson 2.3%, 3.0% of them chose Step by Step, 1.9% chose Meizu, and 19.2% chose others.

Surprisingly, the proportion of Apple phones in the post-90s group is not high, and the trend of future rise is not obvious. Seeing such a set of data, Apple may be a little worried.

As we all know, the post-90s generation is the Internet generation, and they have been exposed to the Internet since their birth. In terms of their attitude towards the Internet, the post-90s generation generally have psychological dependence on the Internet. They are also aborigines in the digital era. Driven by 3G and smart phones, they are living in a "mobile" state of life, and the era of multi screen interaction has come, because they usually use their mobile phones to access the Internet when they open their laptops. They usually use their laptops to check data, watch videos, and then use their mobile phones to hang up QQ and surf microblogs.

For mobile portable electronic devices, the post-90s generation is a group of sustainable development, which can be said to be the winner of the post-90s generation. In the final analysis, the sales volume of mobile phone products depends on the end users. If Apple's next-generation iPhone really takes the path of colorful, multi size, low-cost iPhone mini, I guess Apple is probably due to the post-90s user group. There are two reasons:

1. In addition to being closely related to the Internet and mobile digital devices, the post-90s generation is now in their prime. They may prefer a colorful world. The iPhone has always been in black and white. Although it is simple and elegant, there are no features that can demonstrate the personality of the post-90s generation after the iPhone has gradually become an arcade. The post-90s generation will have more ideas about mobile digital devices, and they need more choices, especially in the appearance of mobile phones. The colorful iPhone is more suitable for their youthful psychology.

2. Launch the iPhone mini with small size and low price. Today's post-90s are either just out of school or still in school. Except for the rich second generation, they are not likely to have a lot of money to use. The expensive iPhone will make them cut back on their clothes for several months. The low price iPhone mini allows them not to worry so much, but also to experience the latest iOS products. As for the multi dimensioning of the iPhone, of course, it is to cater to the different size choices of post-90s people.

Of course, this is just a small speculation. What the real intention is will not be known until Apple releases new products. In addition, people think that Apple's next generation mobile phone product is“ iPhone 5S ”Is it possible?